Magic Mind | The world’s first mental performance shot

The OG Crewneck

The OG Crewneck - Main image
$20 $40 In stock

Category: Products

This sweatshirt was one of the first branded pieces we ever made, built back when the Magic Mind team was just two people trying to figure it out in LA. It quickly became the field uniform: worn at events, tradeshows, and anywhere we needed to show up with something that felt like us.


For the past six years, every time we’ve seen William (our CEO), he’s wearing this sweatshirt. Designed before the team grew, it has been with us since the very beginning; a nod to where it all started.


Screen-printed design, illustrated in-house by the Magic Mind team.

Customer Reviews (5.0 / 5 · 13 reviews)

Penelope ★★★★★

The fabric has that soft, lived-in feel from day one, and it’s held its shape through a dozen washes so far. I basically live in it now, whether I’m at my desk or out running errands — it’s the perfect field uniform.

Brian ★★★★★

Bought this for the same reason I buy most things—wanting to look like I've got my life together—and it delivers. The fabric has a nice weight to it that feels like it's been broken in from day one, which is exactly what you want from a field uniform.

Brian ★★★★★

The fleece inside is thick enough that I've worn it solo on chilly mornings without layering, and it's held its shape through a dozen washes so far. Honestly feels like a piece of history, like I'm wearing something with a story.