Magic Mind | The world’s first mental performance shot

The Famous Tote

The Famous Tote - Main image
$24 $48 In stock

Category: Products

The Expo Tote made its debut at Expo West 2024, where the first 300 disappeared in under an hour. When we returned in 2025 with 1,000 totes, they vanished by the end of day one.

Since then, we’ve received countless texts and emails from our Magic community of people using this tote daily for workouts, farmers market runs, beach days, and everything in between. It is just the right size, sturdy enough to haul, and stylish enough to take anywhere. And for the first time ever, we’re giving non-Expo-go’ers a chance to snag one. An ode to when Magic Mind first met the wider world, and the spirit of keeping that energy going. 

Customer Reviews (4.5 / 5 · 13 reviews)

Riley Y. ★★★★★

I grabbed the last one at the booth before they sold out again, and honestly it's the sturdiest canvas tote I've carried — the base holds a full grocery haul without sagging. Even my laptop and a jacket fit flat inside.

Christopher ★★★★★

The double-stitched handles held up through a full Saturday of farmers market hauling, and I love that the interior pocket fits my phone and keys without digging around. It's already become my go-to for errands, and I'm honestly surprised how much it can carry.

Adam K. ★★★★★

I grabbed one of the last ones at the event and honestly can see why all 1,000 were gone by day one—the fabric feels sturdy enough for my groceries and laptop without sagging. Used it every day since, still holds its shape and the straps don't dig in.